Facebook Now Consumes 5 Percent of Our Collective Internet Time
// December 15th, 2009 // Personal
Facebook’s already the Internet’s ultimate time waster, with users spending more time on it than any other website including Google, YouTube and Yahoo.
But here’s another remarkable way to look at it: According to comScore, 5.5 percent of all time spent online in the U.S. during the month of November was spent on the social networking site. Considering the billions and billions of pages on the web, that’s a gigantic proportion of users’ time (and more than double last year).
In addition, FacebookFacebookpassed 100 million unique visitors in the U.S. for the first time (in comScore’s reporting anyways) during the month and moved up one spot to become the fourth most popular website in the U.S. in terms of traffic.
The chart pretty much tells the story of the run Facebook has been on over the past few years:
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Image courtesy of iStockphotoiStockphoto
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